PUBLICATIONS
Scholarly Research

Journal Articles

Wymer, S.,  Naraine, M.L., Thompson, A.J., & Martin, A. (In Press). To Stream or Not to Stream? A Case of Social Media Management Within a Professional Sport Organization. Case Studies in Sport Management (pp. TBD). 

 

Book Chapters

Wymer, S., Thompson, A., & Martin, A. (In Press). Diminishing the distance during social distancing: An exploration of Australian sport organisations’ usage of social live streaming services throughout Covid-19. In P. M. Pedersen, B. J. Ruihley, & B. Li (Eds.), Sport and the pandemic: Perspectives on Covid-19’s impact on the sport industry (pp. TBD). London: Routledge.

 

Conference Presentations – Refereed

Wymer, S., Martin, A.J., Watson, G., Thompson, A., & Naraine, M. (2019). Digitally transforming the fan experience through live streaming: The case of the Queensland Maroons and Facebook Live. Presented at Sport Management Association of Australia and New Zealand (SMAANZ) Conference. Christchurch, NZ.

 

Wymer, S. (2018). Facebook Live: Reaching and Engaging Fans? The case of the Queensland Maroons. Presented at Sport Management Association of Australia and New Zealand (SMAANZ) HDR Conference. Brisbane, Australia.

 

Wymer, S., Martin, A.J., Watson., G., & Thompson, A. (2017). Examining Facebook live streaming: The Case of the Queensland Maroons. Presented at Sport Management Association of Australia and New Zealand (SMAANZ) Conference. Gold Coast, Australia.

  • Twitter
  • Instagram
  • LinkedIn

©2020 by Sarah Wymer. Proudly created by High Design Creative